SEATTLE–(BUSINESS WIRE)– RPI (www.rpiprint.com), a leader in automated manufacturing and fulfillment for the consumer make-on-demand printed products market, has been selected by social networking travel site Everlater (www.everlater.com) as its partner for enabling users to convert online trip journals and photos into customized books. A popular free website for centralizing and sharing travel information and experiences, Everlater launched its travel photo booksin the Everlater Bookstore earlier this month as an easy ordering site for collecting and publishing travelers’ digital snapshots into custom photo cover coffee table books, manufactured by RPI.
“The addition of customized color-rich photo books to the Everlater site was a natural extension of our user services, and helps propel us from the online to the offline world,” explained Natty Zola, CEO of Everlater. “But in order to enable our travelers to create books that brilliantly display their digital photos, we needed a partner that matched our passion for customer service, quality and excellence. RPI delivers on all levels: experience in customized publishing, on-time delivery, affordability and high quality.”
Creating a photo book at the Everlater Bookstore is simple; no software downloads are required. Once ordered, each book is manufactured at RPI within three business days and is shipped directly to the customer.
“We’ve always thought the explosive growth of social networking sites could present new opportunities to RPI, so with the vacation season right around the corner, we jumped at the chance to work with Everlater to reach travelers already sharing their photos and journals online,” noted Rick Bellamy, CEO of RPI. “The Everlater Bookstore is a quick and fun way for the website’s users to take online photo sharing to the next level – travel memory books that can be created with a single mouse click.”
According to Futuresource Consulting, the photo book market will account for more than half of all photo merchandise by the end of 2010, and is experiencing the strongest market growth in the photo product category.
About Everlater
Everlater.com helps travelers record and share their experiences with family and friends. Members map their trips, add photos, videos and stories to free travel blogs and share them across the web to multiple social networks. Everlater’s iPhone and iPod Touch application facilitates travel updates while on the road. The Everlater Bookstore converts the online travel journals and all their photos and stories into hardcover travel photo books. The company also partners with the travel industry to bring Everlater’s technology to key brands. Everlater is headquartered in Boulder, Colorado. For more information on the web’s best travel journaling application, visit www.everlater.com.
About RPI
RPI is the leader in automated, mass-customized manufacturing and fulfillment for the consumer make-on-demand printed products market. The company’s broad range of blue chip retail and online publishing customers rely on its consistent, reliable execution, creative design services and best-of-breed manufacturing for the rapid delivery of innovative products utilizing consumer-generated content. The privately held company is headquartered just outside of Seattle, WA. For more information on how RPI is helping fuel the rapid growth of personalized products, please visit www.rpiprint.com.
Source: RPI, Inc.
Our Printing Partner for the Everlater Bookstore
In honor of the “reverse technology” (taking content offline) of our new Everlater Bookstore, we thought it would be appropriate to do an old-school press release. But if you only have time to read one more sentence, we can sum it up for you: We chose RPI because they are the best in the business, and they’ve been incredible to work with these past few months.
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